B.A.T.U.
The Woodland Seal: two fists bumping, thumbs up, ringed by carved wood and rope, Bump a Thumbs Up! above and Pugnum cude, pollicem tolle below

B.A.T.U.

Bump a Thumbs Up!

Our motto, in Latin Pugnum cude, pollicem tolle. Bump the fist, raise the thumb.

Reserve yours First run. No payment taken.

The story

Bump a Thumbs Up! started at home: my family and I made it up for the moments that called for more than a fist bump. The bump says we’re in this together, and the thumb says it’s good. I put it on a shirt so you can say both without a word.

John Elia
The Heritage Badge: two fists bumping with thumbs up, Bump a Thumbs Up! on the banner, Pugnum cude, pollicem tolle below

The emblem

Pugnum cude, pollicem tolle.

Bump the fist, raise the thumb.

My own translation from the Latin. In short: Pugnus et Pollex, fist and thumb. Every seal and badge in the drop carries it.

Two collections

The drop

Five pieces, first run. Reserve yours and we’ll email you when it ships.

T-shirt

The one you will reach for every week.

$28 launch price

  • Subway Navy
  • White
  • Black
  • Heritage Cream
  • Heather Grey

Sizes S to 3XL

Reserve the T-shirt

Hoodie

For cold mornings on the platform.

$52 launch price

  • Subway Navy
  • White
  • Black
  • Heritage Cream
  • Heather Grey

Sizes S to 3XL

Reserve the hoodie

Cap & mug

A cap for the walk and a mug for the desk.

Cap

$26 launch price

  • Subway Navy
  • Black
  • Heritage Cream
Reserve the cap

Mug

$18 launch price

  • White
  • Subway Navy
  • Black
Reserve the mug

Sticker

Any design, die-cut. Laptop, toolbox, bumper.

$5 launch price

One size

Reserve a sticker

Mix & Match

Fifteen designs, five pieces, every colour. Pick yours, see it, reserve it. The preview never enlarges the art past its true size, so what you see is what prints.

Woodland Seal

1 Design

Heritage & Gold

Neon

Pop

2 Product
3 Colour White
4 Size

One size fits all.

Pre-order only. No payment taken; we email you when it ships.

Around the world

One gesture, nine languages.

What’s next

More of my phrases are waiting their turn. Give a thumbs up to the ones you would wear.